Everyday Advocacy Service: Practical Support for Older Adults in the South East

By Kirsti Cox, Founder of Kirsti Cox Advocacy

If you’ve ever tried to help a loved one navigate confusing paperwork, deal with a utility company, or understand a legal letter, you’ll know how overwhelming it can be. For many older adults, especially those living alone, these everyday tasks become stressful barriers to living independently.

At Kirsti Cox Advocacy, I provide everyday advocacy services in Brighton & Hove and surrounding areas. My clients aren’t looking for legal advice or social care, they simply need trusted, impartial help to manage life’s admin and stay in control.

What Is Everyday Advocacy Service?

Everyday advocacy bridges the gap between care services and legal support. Examples include:

• Assistance with tech and telecom issues

• Help reading and responding to official letters and contracts

• Chaperone to medical or legal appointments

• Support in making informed decisions with confidence

• Translation of complex paperwork into clear, plain English

This flexible, personalised support is ideal for people who may not qualify for formal care services but still need help to live independently.

Why Advocacy Services Are Needed Now More Than Ever

According to Age UK, millions of older people in the UK face challenges that make daily life harder to manage:

Fraud and Scams

Investment fraud alone costs an estimated £1.2 billion annually, with older adults particularly at risk due to unfamiliarity with online tools and scam tactics.

Living Alone

3.8 million people aged 65 and over live alone. Of those, 58% are over 75, representing over 2.2 million people who may not have trusted support close by.

Digital Exclusion

Roughly 4.7 million over 65s cannot perform essential digital tasks, and 1 in 6 (2.3 million) do not use the internet at all.

These figures underscore a crucial point that there is a growing population of people who need practical, everyday help, but don’t know where to turn.

Advocacy Services for Older Adults in Brighton & Hove

I founded Kirsti Cox Advocacy to meet this growing demand for human, compassionate support. Whether it’s making calls, filling out forms, or standing beside someone during a difficult appointment, I offer time, patience, and understanding when it’s needed most.

Unlike traditional services, my approach is

• Confidential

• Judgment-free

• Product-neutral

• Focused solely on the client’s best interests

With 9 years as a financial adviser and a passion for helping people live more confidently, I bring not only practical support but peace of mind.

Who Is This Support For?

My services are particularly valuable for:

• Older adults living alone

• People experiencing digital exclusion

• Those without nearby family or trusted support

• Anyone facing difficult life admin or decisions alone

Why Choose Kirsti Cox Advocacy?

What makes this service different is the blend of practical help, patience, and trust, with no products to sell and no agenda beyond the client’s well-being. I bring:

• A strong moral compass

• Experience in financial services and client advocacy

• Clear, jargon-free communication

• In-person and remote support options

• Complete confidentiality and integrity

If you’re looking for support that’s personalised, professional, and rooted in compassion, you’re in the right place.

Let’s Talk

If you or someone you care about needs practical, everyday support, I’d love to help. Whether it’s a one-off challenge or ongoing assistance. Advocacy could make a real difference in someone’s quality of life, whether it’s you or someone you know.

📧 hello@kirsticoxadvocacy.com🌐 www.kirsticoxadvocacy.com